Sayyed Hussain Yousef Al-Zalzalah’s experience in the world of entrepreneurs and owners of small and medium projects when his trends found their echo in the ambitions of a group of other young people who wished to forge a new path for themselves in the business world. The common interests of this group were soon rewarded through the initiative establish Shiraa Project Management Company in 2009 at a time when every one of those young men occupied a position in the private sector. How and why did an idea develop into the forming of a company specialized in project management? Al-Zalzalah says: “we had an ambition to establish our own projects and had a number of new ideas for a variety of projects, but that needed capital to start with, and capital was not available at a time when the government entity or the company that was entrusted with providing finance for initiatives like ours was fettered by slow procedures and decision taking. At that time, young people with good initiatives could not find the finance they needed to launch their projects. We had to think of something that would pull us out of that situation. Eventually we decided to establish a specialized company that would operate on the basis of the concept of “coinvestors”, thereby providing two essential elements for young people with initiative and who wish to establish their own projects: the first element was providing them with the management experience they would need to launch their enterprise and the second was to provide finance by contributing part of the capital. By this business model Shiraa would be a partner in those new projects that the young entrepreneurs wanted to establish. The company derived its vision from the needs and requirements of the young entrepreneurs, taking into consideration to need to avoid the obstacles that stood in the way of this business segment and sought to cater for their requirements.”